Armen Margarian, founder of Novaro, Inc.

About

Armen
Margarian

JD / MBA · Founder, Novaro, Inc.

Visionary entrepreneur, strategist and attorney with a proven track record of building, launching and scaling innovative companies and teams. Founder and majority shareholder of Nexora.Law (formerly AppearMe) — the largest real-time attorney network and marketplace in the USA — and a recognized leader in legal-tech, two-sided marketplaces and strategic growth.

With expertise spanning entrepreneurship, litigation, AI applications in law and business strategy, Armen combines a deep understanding of legal and technological landscapes to deliver impactful solutions for large organizations and startups alike. An avid cyclist, traveler and street photographer, he is most passionate about mentoring future leaders in the legal and tech industries.

50

US states served by Nexora.Law (formerly AppearMe)

98.7%

Attorney matching rate at Nexora.Law (formerly AppearMe)

$25M

Seed-stage valuation of Nexora.Law (formerly AppearMe)

3

Ardina Law offices, two countries

Experience

Two decades across courtrooms, boardrooms, and product teams.

  1. 2025 — Present

    Founding Attorney, Litigator & Mediator

    Ardina Law · JudicateADR — Los Angeles, Paris, Yerevan

    • Founded a firm specializing in immigration, complex litigation, class actions and high-stakes disputes.
  2. 2017 — Present

    CEO & Co-Founder

    Nexora.Law (formerly AppearMe, Inc.) — Los Angeles, Berkeley, Yerevan

    • Built a two-sided marketplace connecting litigators across all 50 states, with a 98.7% matching rate and 100% guaranteed attorney payment versus a 50% industry standard.
    • Established the largest real-time network of licensed attorneys in the United States.
    • Added interpreter services, expert witnesses and deposition coverage to become an all-in-one legal-tech solution.
    • Led teams across two countries and three cities; graduate of the UC Berkeley SkyDeck Accelerator (2019).
  3. 2016 — 2024

    Consumer, Automotive & Class Action Litigation

    The Margarian Law Firm — Los Angeles

    • Litigated automotive matters from individual claims to nationwide class actions.
    • Assessed thousands of cases involving vehicle defects, automotive fraud and finance fraud against major manufacturers and lenders.
    • Drafted complex complaints, motions and demurrers, and advocated at critical hearings.
  4. Ongoing

    Settlement Officer & Mediator

    Los Angeles Superior Court — Resolve Law program

    • Facilitates court-ordered Mandatory Settlement Conferences and mediates both simple and complex disputes, promoting early resolution.
  5. Ongoing

    Board Member & Strategic Advisor

    Various technology startups

    • Advises founders on legal compliance, fundraising, market strategy and technology development from the earliest stages.
  6. Ongoing

    Lecturer & Public Speaker

    Columbia Law · USC · AUA · TUMO

    • Speaks on AI in the courtroom at leading institutions and international conferences, including the United Nations and the 5th International McNair Conference.

Education

  • JD · UWLA

    2012 — 2015

    Business law, litigation, civil procedure

  • MBA · USC Marshall

    2003 — 2006

    Entrepreneurship & finance

  • BS · USC

    1998 — 2001

    Genetics, molecular biology & neuroscience

Core competencies

  • Entrepreneurship & strategic development
  • Team building & leadership
  • Business growth & market strategy
  • Technology-driven legal solutions
  • Two-sided marketplaces
  • AI applications in law & litigation
  • Legal strategy & risk mitigation
  • High-stakes litigation & arbitration
  • Public speaking & academic engagement
  • Fundraising & global development

Achievements

  • Grew Nexora.Law (formerly AppearMe) from zero to a nationwide platform with thousands of active users.

  • Guided Nexora.Law (formerly AppearMe) through UC Berkeley SkyDeck and a $25M seed-stage valuation.

  • Led international fundraising projects to rebuild schools and hospitals.

  • Recognized as an expert on AI applications for courtrooms and litigation.

Licenses, research & more

  • Licensed Attorney, California State Bar

  • McNair Scholar, USC

  • Settlement Officer, Los Angeles Superior Court (MSC / Resolve Law)

  • Research at UCLA Cardiology & Cardiothoracic Surgery (2000–2002)

  • Co-author, Transplantation — “Cause of Atrioventricular Block in Patients After Heart Transplantation.”

Get in touch

Los Angeles · Yerevan · Paris